Question: Ever walked into a deli and offered the sandwich person a sandwich in exchange for the sandwich they make you? Offered to plow the driveway of the person you pay to clear yours after a blizzard? Collected some dirt from your garden to trade for new top soil at the garden center? Yea I didn’t think so. So then WHY IN THE WORLD are you constantly - and I mean constantly - telling me that you have no business and no hope to get booked to speak to your ideal clients via podcast...
9 months ago • 1 min read
When I lived in Denver I took full advantage of living 15 minutes from Red Rocks Amphitheatre. If you’re not familiar with it, it’s one of the most famous concert venues in the US and is nestled between a few giant… red rocks. It’s an honor and a privilege to play Red Rocks, and the bands that show up there know it. As a spectator you’re regularly treated to special set lists, pop up appearances by legends, and all kinds of magic moments that wouldn’t happen anywhere else. And Red Rocks is...
10 months ago • 3 min read
Please tell me you have a phrase or 2 that sends a shiver down your spine every time you hear it. For example, “Wait what does your dog have in his mouth” will send me shuddering every single time (especially if it’s on the beach, and I know the inevitable answer will be ‘dead fish.’ TMI? Sorry, welcome to my life). A less graphic but equally traumatic example of mine would be “I noticed you’re doing [insert thing I’m doing] with your business”. That one’s usually coming from a well-meaning...
11 months ago • 1 min read
Yes you read that subject line right! I am so excited to announce the launch of my new podcast, Sequence Over Strategy. And starting today you can catch the first 3 episodes wherever you stream your podcasts. We’re kicking things off with a bang with 3 of my favorite topics that I invite you to binge while you walk the dog, clean up the yard or whatever’s on your agenda this weekend: In the first episode I cover (you guessed it).... Relationship and traffic marketing. If you’ve ever wished my...
11 months ago • 1 min read
I am over the moon to share with you a sneak peek of a project I’ve been working on (and telling you about) for a few months now. (drumroll please....) Welcome to Sequence Over Strategy, my new podcast made specifically for each and every one of you for when you.... Wish you could ask me if I could say a little more about a topic Want a reference library of my thinking, frameworks, and trainings Could use my voice in your head while you plot your next move Need to be reminded that in order to...
12 months ago • 1 min read
No, not April Fools (how I could go on for hours about how much I despise April Fools). Allison Davis! Allison Davis is on tap to be in the house next week and I hope you are too! Allison has generously agreed to join me next Wednesday, April 3rd, at my monthly free Tiny + Strong Table Talk Q&A and we’d love to see all of you there! If you don’t know Allison (if you don't we need to correct that immediately) she is my go to sales consultant for all things high ticket, service-based sales....
about 1 year ago • 1 min read
My dog Watson is an urban hunter. By which I mean he is famous for finding the most random of things to eat on his everyday walks through his very ordinary and clean small town neighborhood. His finds in just the last few months includes: A full package of raw bratwurst nestled in a bed of day lilies (yes I have questions) Pastries, from half donuts to muffin tops to pizza crusts, left behind in evergreen bushes Fries, dinner rolls and stale bread (the last left out for the squirrels) Half a...
about 1 year ago • 3 min read
I need you to get real with me, and in return I’m going to get real with you. Is your marketing working right now? And by working right now I mean is it bringing in consistent leads that produce the sales you need? What I do not mean by working is: -> You’re posting on email and social media on a schedule -> You’re receiving vague replies from a few people that go nowhere -> You occasionally hear from someone who might be interested in your services None of those things means your marketing...
about 1 year ago • 1 min read
Things I’ve heard often in the last few months: ✅ Leads are ghosting you ✅ Attention spans are non-existent ✅ No one’s responding on social media ✅ AI is taking over the content game and adding even more noise in an already noisy space If marketing and sales are feeling hard because of everything I listed above, if you feel like you’re not getting any attention in the midst of endless noise, it’s tempting to respond by trying to be the noisiest person in the room. ✅ More content, more...
about 1 year ago • 1 min read